Burger Franchise US The Counter Gourmet Burgers

About Us

Build a better burger. Build a better life. The Counter is the 21st century's answer to the classic burger franchise joint. It embraces contemporary grooves in a fast-paced, youthful environment that appeals to families, professionals, locals, and just about everyone else. With an astonishing 312,120+ burger combinations, The Counter was recently named “The Top 20 Hamburgers” by GQ Magazine and “Best Burger” on Oprah.

What the Critics Say

THE COUNTER takes the gourmet hamburger to new heights.  If you are looking for a franchise that will whet your appetite, you’ve found it!
Los Angeles Magazine:

Now here’s a menu with focus. This place is kind of perfect.
LA Weekly:

There is a wine bar aspect to this place
LA.com:

Forget the pseudo-delux $6 burger at Carl’s Jr.  We want the real thing, with fresh ground organic Angus Beef, Tillamook chedder cheese on slabs of smoky bacon. It’s a modern take on the classic soda fountain with sleek lines and a classic rock and 80’s sound track.
AOL City Guide:

If you ever endured night sweats wondering whether dried cranberries would ever make it to a burger, you can finally sleep dry and rest assured. “offers more unique color combinations than a Rubiks cube”
GQ Magazine: Rated # 16 in the top 100 burger places in the U.S.

Financial

Liquid capital Required: $200 K 
Total Investment Required: $300 K - $650 K 
Financial Assistance: Yes