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Marketing boost for Ovenclean as Blee joins team |
Press release date: 27-May-2010
Anne has been responsible for overseeing marketing across a range of franchises at Franchise Brands Worldwide, including the company’s flagship ChipsAway. Although Ovenclean previously came under her remit, Anne’s new role will allow her to focus specifically on building the Ovenclean brand and developing the franchise network. “I’m so excited about Ovenclean,” she commented. “It’s a lovely business with huge potential and deserving of some real TLC in marketing terms. I’ve thoroughly enjoyed working with the ChipsAway team and am proud of my achievements over the past few years. However, I’m really looking forward to bringing some fresh ideas to Ovenclean and injecting new energy into the marketing activity!” Meanwhile, the Franchise Brands Worldwide board has appointed Robin Auld as the new Marketing Director for ChipsAway. Robin was previously with Domino’s Pizza for six and a half years, during which time the franchise network doubled to just over 600 stores across the UK, whilst the national advertising budget grew exponentially from £8m to £22m. |
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The heat is about to be turned up at Ovenclean, the UK’s longest established and most successful domestic oven cleaning franchise, as well respected marketer Anne Blee steps into the position of Marketing Director for the company.