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Marketing Heavyweight Helps NXO Expand Further |
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Press release date: 10-Apr-2007 Preston-based NXO has launched operations in Gloucestershire & Wiltshire. NXO has spread rapidly from its base in Preston opening operations in London, Birmingham, Liverpool, Manchester, Belfast, Coventry and Lancaster over the past three years. The NXO recipe for success is its unique offer – both for SMEs and larger companies. The Gloucestershire & Wiltshire operation will be headed up by James Hill (pictured). Before joining NXO, James was UK Marketing Director for Zurich Financial Services. James developed new standards and best practice across all communication channels, with many practices being adopted globally by Zurich. He also played a leading role in merging the UK and European marketing operations, developing a single management structure and rationalising agency arrangements. His ‘above the line’ work includes the Zurich Premiership rugby sponsorship programme, the Zurich ‘Flying Pigs’ and Allied Dunbar’s award winning ‘There May Be Trouble Ahead’ TV campaigns: all acknowledged as amongst the most successful brand campaigns in the industry. James says: “What makes NXO different is that we can both advise on and deliver marketing and marketing communications services. This means that our clients benefit, not just from doing the right things, – but also from doing things right! “This saves time and money: Time spent on managing a sometimes disparate range of marketing activities. Money wasted on not doing the most effective things or not doing things as efficiently as possible. We help our clients to spend their marketing budgets wisely, focusing on increasing sales and boosting profits.” NXO Chairman Philip Dyer said: “We are extremely pleased to welcome James into NXO. The beauty of the NXO Network is that James’ experience and expertise is accessible via any NXO in the country. “We are currently expanding at an excellent rate as more and more people realise the value of our unique offer. In the long term we aim to have an NXO in every major town and city in the UK." | ||||
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