BFA Accreditation - Cyclelife franchise opportunity UK

BFA Accreditation - Cyclelife franchise opportunity UK

Cyclelife Franchise BFA Accreditation

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Press release date: 7-Feb-2008

Raleigh Announces BFA Accreditation

Raleigh is delighted to announce that Cyclelife, the cycle retail partnership established in 2005, has recently been welcomed as a member of the British Franchise Association joining other household names such as McDonalds, Dominos and O2.

Cyclelife is a franchise partnership aimed at supporting and developing independent bicycle dealers in the UK and has now grown to 89 members. Concerned at the decline in the independent retail community in the UK, Raleigh launched Cyclelife with a view to creating a national presence for independents.

Cyclelife aims to build on the unique ownership of service the independents provide, by enabling dealers to retail and market themselves as part of a national network. In addition to converting established dealers, Cyclelife has already attracted new entrants to Cycle retailing.

Mark Gouldthorp Raleigh Managing Director said, "The Cyclelife initiative gives us a great opportunity to develop independent cycling retailers across the UK, which offer our customers the complete cycling experience. Everywhere you look on the high street, national retailers are encroaching on traditional independent activities. Franchise and buying group initiatives are becoming a commonplace resort for independents to turn to. On the continent, cycle dealers have already migrated to form extensive and successful buying groups. That the UK follows this path is a natural evolution.”

Dealers can benefit from a range of benefits and services: preferential trading terms from Raleigh, stock finance, store development consultancy and finance, and operational and finance support for marketing activity.

Andrew Quail, Head of Business Services at The BFA, said, “ I cannot recall ever having the pleasure of welcoming to the BFA a company with such a long and distinguished tradition in business as Raleigh. By joining the British Franchise Association, Raleigh is demonstrating commitment to the highest business ideals in franchising, and to make the Cyclelife brand a beacon of excellence.”

Raleigh’s aim is to develop a network of over 200 plus Cyclelife dealers over the next few years.

About Raleigh
The Raleigh Cycle Company was founded in 1887 and still one of the best known cycle companies in the world, producing such iconic bikes like the Burner and Chopper. Today, Raleigh continues to lead the industry in innovation with a portfolio of bikes for kids, the adrenaline junkie or the commuter cyclist. Raleigh also sells an extensive range of parts and accessories for the whole family.

About Cyclelife
The Cyclelife retail concept started in 2004 and now has over 80 franchise partners UK wide. The ultimate objective will be to have 200 plus Cyclelife stores trading in the UK over the next few years.

Complete the form below for more details from Cyclelife.


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BFA Accreditation - Cyclelife franchise opportunity UK


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