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Franchisor Resource UK

FRANCHISOR SECTION
This section contains information relevant to Franchisors. If you are a prospective franchisee then please go to our dedicated Franchisee Information Section

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Franchising in Other Markets

Franchising in Other Markets    flag

By Martin Mendelsohn This series of articles will consider the basic issues to be considered when expanding a franchise system into other markets. By other markets, we mean those markets in countries other than the c

Franchising in other Markets | Franchise Law

Franchising in other Markets | Franchise Law    flag

By Martin Mendelsohn If you are considering expanding your franchise system into other markets, then there are aspects of the law that you should consider before embarking on the process. A franchisor

Franchisor Marketing Tips

Franchisor Marketing Tips    flag

Low cost marketing tactics to fit an existing strategy I’m often asked about tactics which can fit into a marketing strategy, so this month’s tips focus on a few different ideas that can be done alongside your exi

Franchisors are you getting it right UK

Franchisors are you getting it right UK    flag

Ask any franchisor how well they’re doing and they will always give a positive response, followed by a caveat; “well, some of our franchisees could do better though.” What many franchisors forget is that th

Franchisors Managing the Comfort Zone

Franchisors Managing the Comfort Zone    flag

In a nutshell, the “Comfort Zone” is when the franchisee says – “That’ll do now – Job done!” and if this is how they really feel, how do you deal with it?Like any challenge, un

Harness Your Franchisees Creativity in 2008

Harness Your Franchisees Creativity in 2008    flag

By Sarah Dyer, Managing Director of Coconut Creatives Someone once told me that there is a fine line between being fantastically creative by contributing the best idea of the day and acting like a complete i

Helping Franchisees Through Hard Times

Helping Franchisees Through Hard Times    flag

by Brian Duckett, Managing Director of Howarth Franchising GroupThere’s no point pretending this isn’t going to happen. Franchisees of some networks will be in for a difficult time over the next few months as

How Can I Expand My Business

How Can I Expand My Business    flag

All business owners want to watch their company grow and succeed in the face of increasing competition, but achieving continuous expansion is no easy feat. While external forces can shape a business and help it grow to some

How can I retain my customers UK

How can I retain my customers UK    flag

Your priority as a franchisee is to persuade your customers to hand over their money…and more importantly to carry on doing so. With that in mind, it’s astonishing how little some franchisees know about their cu

How the Internet has changed the Shape of Franchise Recruitment

How the Internet has changed the Shape of Franchise Recruitment    flag

by Dugan Aylen One of our clients is a mature franchise brand that has been around in the UK for nearly 15 years. In the early stages of their development, franchisee recruitment was done purely through a major franchise mag

How To Evaulate A Franchise

How To Evaulate A Franchise    flag

There is more to making a decision to buy a franchise than to evaluate the proposition. Many prospective franchisees have never been in business on their own account so the first on the list for evaluation should be hi

How To Franchise Your Business  The Steps To Take

How To Franchise Your Business The Steps To Take    flag

A proven business model is at the centre of every profitable franchise, but you need more than this to be successful. This section will guide you through: Franchising your business: first stepsSetting up a pilot operationCh

Improve your opportunity to sell by writing effective website copy

Improve your opportunity to sell by writing effective website copy    flag

By David Lakins, Managing Director of Key Multimedia The primary goal of all advertising, including website content is to be remembered. No matter what other marketing goal you want to achieve, if your audience doesn

Introducing dsicmm  Marketing Solutions UK

Introducing dsicmm Marketing Solutions UK    flag

dsicmm is the UK’s leading and most innovative communication, print and direct mail company delivering an unrivalled range of data, print, mailing and new media solutions. Our clients include financial services organisa

Making Good Time

Making Good Time    flag

Making Good Time-If you were shown a way to reduce overheads, increase profitability and improve time management, would you be interested?Part of the franchisors problem is that so much time is taken up by travelling to meeti

Marketing in a recession  The Golden Rules

Marketing in a recession The Golden Rules    flag

By Sarah Cook, Managing Director of Coconut Creatives  Marketing in a recession - The Golden Rules.Firstly, don’t panic about marketing. It’s not an exact science but it is an art. Here are some tips of

Maximise Your Exhibition Leads

Maximise Your Exhibition Leads    flag

As the first Franchise Exhibition season ends, many franchisors will go back to the office with a handful of quality leads. But how can you increase the chances of converting these leads into franchisees? Categorising Leads E

Maximise Your Website

Maximise Your Website    flag

By Sarah Cook, Managing Director of Coconut Creatives Almost every franchisor will be utilising online technologies and channels to attract leads from prospective franchisees. In many cases this results in prospects visiting

NEW YEAR  NEW OPPORTUNITIES

NEW YEAR NEW OPPORTUNITIES    flag

by Shirley Hughes and Charles Weller (Howarth Franchising) A new year can mean new beginnings. At The Franchise Careers Centre (part of the Howarth Franchising Group) we spend much of our time speaking to professionals w

Playing the Waiting Game

Playing the Waiting Game    flag

By Dugan Aylen, Director of Franchise Recruitment Services (FRS) Ltd Recruiting franchisees successfully starts with being able to offer a good business opportunity. The advertising and marketing campaign is also crucial as

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Franchisor Resource UK

| Franchising in Other Markets | Franchising in other Markets | Franchise Law | Franchisor Marketing Tips | Franchisors are you getting it right UK | Franchisors Managing the Comfort Zone | Harness Your Franchisees Creativity in 2008 | Helping Franchisees Through Hard Times | How Can I Expand My Business | How can I retain my customers UK | How the Internet has changed the Shape of Franchise Recruitment | How To Evaulate A Franchise | How To Franchise Your Business The Steps To Take | Improve your opportunity to sell by writing effective website copy | Introducing dsicmm Marketing Solutions UK | Making Good Time | Marketing in a recession The Golden Rules | Maximise Your Exhibition Leads | Maximise Your Website | NEW YEAR NEW OPPORTUNITIES | Playing the Waiting Game |

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| UK Franchise features | UK Franchises for Women | UK Franchises for couples |
| UK Successful Franchises | UK Press Releases | Help from the Experts |

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